Why choose Identity Matrix over Warmly?

Identity Matrix V. Warmly

Warmly is a powerful tool for company-level intent data; however, it lacks in marketing capabilities and person identification. See why customers are switching to Identity Matrix every day.

Meet the ultimate AI GTM Platform with Identity Matrix.

A unique, high ROI value for all web-based businesses

- What do you like best about Identity Matrix?
Identity Matrix is easy to use, integrate, and quickly convert from an expense into a profitable tool that can advance all areas of the business's growth.

- What do you dislike about Identity Matrix?
Identity Matrix takes some time to fully hone and eliminate any visitors to your website that are not in your ideal customer profile.

- What problems is Identity Matrix solving and how is that benefiting you?
We couldn't tell who was coming to our website, so we were losing potential traffic and customers.

Joe M

Co-Founder
FACE TO FACE COMPARISON

Why are GTM leaders turning to Identity Matrix?

vs
Warmly

Identifies 1/3 of Web Traffic

De-anonymize just 20% of anonymous US web traffic.

Identity Matrix

Identify 3-5x More Web Visitors

Person-level identification for 70% of US web visitors.

Warmly

Limited Behavioral Analytics

Does not provide the full customer journey visualization.

Identity Matrix

Visualize the Customer Journey

See your traffic quality and the full 360 customer journey.

Warmly

Multi What? Limited Attribution

No visibility into multi-touch attribution and AI insights.

Identity Matrix

Multi-Touch Attribution

Segment your ICP and attribute every touch point.

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5-7X More Leads with Identity Matrix

There's no doubt that Warmly is making a splash in the sales and marketing world. It aggregates Bombora, Clearbit, and other intent providers into a single platform. However, the best form of intent is seeing in-market ICP leads right on your website. That's where Identity Matrix swoops in. With 50-70% lead identification rates, customers are switching to Identity Matrix every day.

FEATURE

Lead Identification
Lead Identification Rate
50-70%
10-15%
Page Intent Analysis
Lead Scoring
Page View History
Work Contact Info
Personal Contact Info
Mobile Phone
Integrations
HubSpot
Salesforce
ActiveCampaign
Apollo
Marketo
Clay
Pricing
Free Trial
Starting Price
$149
$700

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