Why choose Identity Matrix over RB2B?

Identity Matrix v. RB2B

Customers around the globe are switching to Identity Matrix from RB2B due to a far higher rate of visitor identification, contact info, and analytics.
FACE TO FACE COMPARISON

Let's Compare the Facts

vs
RB2B

Identifies 1/3 of Web Traffic

De-anonymize just 20% of anonymous US web traffic.

Identity Matrix

Identify 3-5x More Web Visitors

Person-level identification for 70% of US web visitors.

RB2B

Zero Behavioral Analytics

Does not provide the full customer journey visualization.

Identity Matrix

Visualize the Customer Journey

See your traffic quality and the full 360 customer journey.

RB2B

Zero Attribution Data

No visibility into multi-touch attribution and AI insights.

Identity Matrix

Multi-Touch Attribution

Segment your ICP and attribute every touch point.

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Numbers Speak for Themselves

While many startups like RB2B for their limited, free-forever plan, take a look at why countless users are switching to Identity Matrix. Between advanced lead scoring, behavioral analysis, analytics, direct contact data, and 3x more leads, marketers are leveraging the power of Identity Matrix to grow and scale revenue quicker than ever.

FEATURE

Lead Identification
Lead Identification Rate
50-70%
10-20%
Page Intent Analysis
Lead Scoring
Page View History
Work Contact Info
Personal Contact Info
Mobile Phone
Integrations
HubSpot
Salesforce
ActiveCampaign
Apollo
Marketo
Clay
Pricing
Free Trial
Starting Price
$149
$119

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